Alan lewis coauthor of edge strategy a new mindset for profitable growth recently spoke to the produce news and explained the idea behind the edge strategy concept and how grocery retailers among others can use the principle to drive their own success more. Edge strategy a new mindset for profitable growth a mindset that helps leaders recognize and capitalize on these opportunities the edge strategy framework challenges how the boundaries of . Edge strategy a new mindset for profitable growth is a new business book by alan lewis dan mckone published by harvard business press in 2016 john tague president and ceo hertz corporation alan lewis and dan mckone offer an alternate path to growth and show how implementing an edge strategy creates value in a sustainable way. Edge strategy r a new mindset for profitable growth stay focused stick to your knitting in todays volatile economic environment filled with uncertainty and sudden change the forces pushing us to keep focused on the core business are extremely powerful. Edge strategy a new mindset for profitable growth author alan lewis and dan mckone publisher harvard business review press publication date december 2015 if youre not innovating on the edge then youre taking up too much space thats the insight for innovators in edge strategy a new mindset for profitable growth by alan lewis and dan
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